Saje
For Holiday 2024, Saje wanted to shift the focus—from giving more to giving better. Less about checking people off a list, more about offering something that actually feels good.
We created “Give the True Nature of the Season” to bring that idea to life. A campaign that framed Saje’s all-natural remedies as gifts that go beyond the expected—offering calm, comfort, and care during the busiest time of year.
To tell that story, we brought holiday moments outside. Think cozy rituals in the middle of the forest—capturing the feeling of giving something real, thoughtful, and rooted in nature.
Campaign Photography
Product Photography
© 2025 JAMES MCGUIRE